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Date posted: 08/10/2011

Find the Fads at Fashion’s Night Out – September 8

Fashion’s Night Out is back for its second year in the greater Los Angeles area and will once again showcase the diverse and artistic talent of LA’s fashion industry.  While spread out over many fashion-related venues and stores, there will be a fun hub at Santa Monica Place where attendees can shop fabulous sales, pick up unique promo items, and mingle with the hottest crowds of Santa Monica.  Fashion’s Night Out is a global initiative that began in 2009 in order to encourage shoppers to support the fashion industry during the economic recession.  It originally started in New York and has since expanded to over 100 cities and 16 countries!

Fashion's Night OutThe evening will provide many festivities, including a fashion show displaying new trends, live music, great sales at most shops, fun in-store events and promotions, and more!  Santa Monica Place is the city’s newest shopping area that is perfect for the iconic beach city!  The mall is full of chic and stylish stores, a brand new Nordstrom, and many A-list name brands, not to mention its rooftop dining deck with six tasty restaurants and breathtaking ocean and mountain views.  This new shopping center features a giant Bloomingdales as well.  Santa Monica Place also prides itself in being very community-friendly, thus it constantly runs numerous events, such as happy hours, zumba and yoga, classes, and more!

If you’d rather be at the center of the action, Fashion’s Night Out will kick off the event at the famous Los Angeles Beverly Center with a visit from Mayor Villaraigosa followed by a luxury fashion show.  The rest of the party will take place spread out through West Hollywood with many retailers on Melrose Avenue, Robertson Boulevard, and Sunset Boulevard participating.  The event provides a great city-run shuttle bus that makes it easy to switch between shopping areas.  If you are interested in fashion or simply enjoy checking out unique items and amazing sales, Fashion’s Night Out in Los Angeles is a great event to participate in that will leave you feeling posh, satisfied, and renewed in your love for great fashion!

Event Details

Date: Thursday, September 8, 2011

Time: 5:00pm – 9:00pm

Location: Santa Monica Place, Beverly Center, and various venues

For more information, a list of participating stores, and more, please visit

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